· The supermarket reveals enough cans to line the length of 72,705 football pitches end-to-end will be sold across the World Cup tournament (11th June – 19th July)[1]
· That works out at over 1,330 cans flying off shelves every minute[2]
· Aldi also predicts shoppers will snap up over 14 million pizzas and 9 million packs of crisps as fans gear up for viewing parties across the country[3]
With football fever gripping the nation ahead of the World Cup kick-off on 11th June, Aldi, recently named Which? Best Value Brand of the Year[4], is predicting record-breaking beer sales as shoppers stock up for the tournament.
Between 11th June and 19th July, the supermarket expects to sell over a staggering 74 million cans of beer across the tournament – that’s over 1,330 cans every single minute, or enough cans to line the length of 72,705 football pitches end-to-end.
Fans looking to stock up for big-screen viewing parties at home can pick up Aldi’s award-winning own-label lagers, including Sainte Etienne Premium Lager (£3.39, 4 x 440ml) and Galahad Lager (£2.99, 4 x 440ml), offering great value compared to branded alternatives.
It’s not just beer expected to fly off the shelves. Aldi predicts shoppers will snap up over 14 million pizzas and more than 9 million packs of crisps during the tournament, as football fans turn to easy, shareable matchday bites.
For an unbeatable spread, fans can pick up Aldi’s fan-favourite Carlos Takeaway Pizzas (£2.49, 557g) in Meat Feast, Pepperoni and Big Cheese, alongside Snackrite Deltas Tortilla Chips (89p, 200g) in Cool, Salted, Chilli and Tangy Cheese – saving 64% versus Doritos.
SNACKRITE COOL DELTAS 89p, 200g | |
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PRICE DIFFERENCE: £1.61, 64% | |
Aldi’s range of beers, pizzas and crisps are available in stores nationwide now.

